When customers buy a product, they are interested in more than just the price; they are interested in the total ________ of obtaining, using and disposing a product.
A: prices
B: costs
C: services
D: troubles
A: prices
B: costs
C: services
D: troubles
举一反三
- Product presentation is not important before customers show interested in product.
- In a long-run, it is worthwhile to sell a product only if the selling price exceeds________. A: the total of all the direct costs of the product B: the total manufacturing costs of the product C: the total of the fixed costs of the value chain D: full cost of the product and a markup that provides an adequate return on capital
- The primary purpose of a product introduction is to promote the product to the customers who are interested in your product, or have bought and used your product, or trust your company and brand.
- If the price of the capital-intensive product rises more than does the price of the land intensive product, then
- 中国大学MOOC: Businesses are more willing to sell a product when the price _____ and less willing to sell it when prices _____.