中国大学MOOC: Lamborghinis logo is similar to Ferraris logo.兰博基尼的车标和法拉利的车标相似。
中国大学MOOC: Lamborghinis logo is similar to Ferraris logo.兰博基尼的车标和法拉利的车标相似。
Sanjay is an entrepreneur who graduated from MIT fifteen years ago. He studied mechanical engineering at MIT and dreamed of becoming a professor. But the allure of Wall Street was just too much. He joined Goldman Sachs and in his fifteen years at the firm made a remarkable career. Sanjay是一个创业者，15年前从MIT毕业。他在MIT学习机械工程并梦想成为一名教授。但是来自华尔街的诱惑实在太大。他加入了Goldman Sachs并且在那里工作了15年，成就了非凡的事业。The long hours and lack of flexibility finally exhausted Sanjay's passion for finance. He retired and opened his own business – a Ferrari dealership in Boston. He had met many wealthy people as a banker and knew that many of them wanted a local Ferrari dealership. 但是在Goldman Sachs公司工作时间长且毫无灵活性，最终使Sanjay失去了对财政的兴趣。他辞退了工作开始了自己的事业——成为一家位于波士顿的法拉利经销商。他以一个银行家的身份和很多富人接触，得知他们当中的很多人都希望有一个当地的法拉利经销商。It's 5pm on the opening day. Sanjay is excited, but concerned. He hasn't had a single visitor yet. Suddenly, an Audi A4 arrives at the dealership. Turns out, Sanjay's MIT classmate Anant, who had heard of the opening in the local newspaper, came to visit and congratulate. 现在是开张日的下午五点。Sanjay非常兴奋但也很忧虑。他还没有迎来一个顾客。突然，一辆奥迪A4停在了店门外。原来是Sanjay在MIT的同学Anant，他在当地的报纸上看到了Sanjay开张的消息，特来拜访祝贺。Anant also wondered if Sanjay could fix the Audi, offering to pay the same margin that Sanjay expects on maintenance of Ferraris. Anant还问Sanjay能不能修理奥迪，他可以付给Sanjay和维修法拉利一样的价钱。Sanjay is unsure. On the one hand, he finally has a customer, which is important. On the other hand, fixing Audis isn't the focus of the dealership. Sanjay不太确定。一方面，他终于有了一个客户，这对他来说很重要。另一方面，维修奥迪并不是他的关注点。What should Sanjay do?Sanjay应该怎么做呢？ A: Agree to fix the Audi at the rate Anant offered. A paying customer is a paying customer. 同意以Anant提供的价钱维修奥迪。付费客户毕竟是付费客户。 B: Agree to fix the Audi, but charge a higher margin to compensate the Ferrari mechanics for switching to a completely different vehicle maker. 同意维修奥迪，但是因为转换到一个完全不同的汽车制造商，所以应收取更高的费用来补偿法拉利机械师们。 C: Thank Anant for thinking of him, but tell him that this is a Ferrari dealership and that Sanjay needs to focus on his target customer. 感谢Anant想到了他，但是告诉他这是一个法拉利的经销商，Sanjay需要关注他的目标客户。 D: None of the above. 以上都不对。
Sanjay is an entrepreneur who graduated from MIT fifteen years ago. He studied mechanical engineering at MIT and dreamed of becoming a professor. But the allure of Wall Street was just too much. He joined Goldman Sachs and in his fifteen years at the firm made a remarkable career. Sanjay是一个创业者，15年前从MIT毕业。他在MIT学习机械工程并梦想成为一名教授。但是来自华尔街的诱惑实在太大。他加入了Goldman Sachs并且在那里工作了15年，成就了非凡的事业。The long hours and lack of flexibility finally exhausted Sanjay's passion for finance. He retired and opened his own business – a Ferrari dealership in Boston. He had met many wealthy people as a banker and knew that many of them wanted a local Ferrari dealership. 但是在Goldman Sachs公司工作时间长且毫无灵活性，最终使Sanjay失去了对财政的兴趣。他辞退了工作开始了自己的事业——成为一家位于波士顿的法拉利经销商。他以一个银行家的身份和很多富人接触，得知他们当中的很多人都希望有一个当地的法拉利经销商。It's 5pm on the opening day. Sanjay is excited, but concerned. He hasn't had a single visitor yet. Suddenly, an Audi A4 arrives at the dealership. Turns out, Sanjay's MIT classmate Anant, who had heard of the opening in the local newspaper, came to visit and congratulate. 现在是开张日的下午五点。Sanjay非常兴奋但也很忧虑。他还没有迎来一个顾客。突然，一辆奥迪A4停在了店门外。原来是Sanjay在MIT的同学Anant，他在当地的报纸上看到了Sanjay开张的消息，特来拜访祝贺。Anant also wondered if Sanjay could fix the Audi, offering to pay the same margin that Sanjay expects on maintenance of Ferraris. Anant还问Sanjay能不能修理奥迪，他可以付给Sanjay和维修法拉利一样的价钱。Sanjay is unsure. On the one hand, he finally has a customer, which is important. On the other hand, fixing Audis isn't the focus of the dealership. Sanjay不太确定。一方面，他终于有了一个客户，这对他来说很重要。另一方面，维修奥迪并不是他的关注点。What should Sanjay do?Sanjay应该怎么做呢？ A: Agree to fix the Audi at the rate Anant offered. A paying customer is a paying customer. 同意以Anant提供的价钱维修奥迪。付费客户毕竟是付费客户。 B: Agree to fix the Audi, but charge a higher margin to compensate the Ferrari mechanics for switching to a completely different vehicle maker. 同意维修奥迪，但是因为转换到一个完全不同的汽车制造商，所以应收取更高的费用来补偿法拉利机械师们。 C: Thank Anant for thinking of him, but tell him that this is a Ferrari dealership and that Sanjay needs to focus on his target customer. 感谢Anant想到了他，但是告诉他这是一个法拉利的经销商，Sanjay需要关注他的目标客户。 D: None of the above. 以上都不对。