• 2022-05-31
    The three central trends in Marketing 3.0 are collaborative marketing, globalization, and ________.
    A: cultural relevance
    B: horizontal marketing
    C: consumer well-being
    D: the rise of a creative society
    E: sustained technological development
  • D

    内容

    • 0

      When comparing the services marketing mix to the physical goods marketing mix in terms of the 'Ps' framework, which of the following is not one of the additional three 'Ps' of services marketing?

    • 1

      is a combination of concept, simply put, is the use of cultural power in marketing, which refers to the corporate marketing staff and related personnel’s marketing concept forms under the influence of enterprise's core values and form of a marketing model whose marketing image is formed in the specific action of the market process.

    • 2

      ________ is the systematic design, collection, analysis, and reporting of data and findings relevant to a specific marketing situation facing the company。( ) A: Marketing communications B: Internal marketing C: Marketing research D: Market segmentation E: Marketing planning

    • 3

      产品设计与生产 A: maximize interest B: exclusive distribution C: satisfy consumer requirements D: the design and manufacturing of the products E: an established brand F: marketing G: marketing communication

    • 4

      The biggest difference between integrated marketing and traditional marketing is that the former takes ( ) as the starting point to think about marketing problems systematically. A: Customer demand B: Investment demand C: Demand for sustainable development D: Profit demand