The
essence of promotion is ()
A: Communicate
information
B: Inspire
purchase behavior
C: Be
familiar with the business situation
D: Understand
the characteristics of customers and competitors
essence of promotion is ()
A: Communicate
information
B: Inspire
purchase behavior
C: Be
familiar with the business situation
D: Understand
the characteristics of customers and competitors
举一反三
- All<br/>of the following are characteristics of management accounting,<br/>except:<br/>() A: Reports<br/>are used primarily by insiders rather than by persons outside of<br/>the business entity. B: Its<br/>purpose is to assist managers in planning and controlling business<br/>operations. C: Information<br/>must be developed in conformity with generally accepted accounting<br/>principles or with income tax regulations. D: Information<br/>may be tailored to assist in specific managerial decisions.
- All<br/>of the following are characteristics of management accounting,<br/>except(): A: Reports<br/>are used primarily by insiders rather than by persons outside of<br/>the business entity. B: Its<br/>purpose is to assist managers in planning and controlling business<br/>operations. C: Information<br/>must be developed in conformity with generally accepted accounting<br/>principles or with income tax regulations. D: Information<br/>may be tailored to assist in specific managerial decisions.
- Which of the following illustrates the use of information systems to<br/>strengthen customer and supplier intimacy?() A: A hot tub dealer's use of information systems to determine which<br/>models and options its customers are most likely to buy<br/> B: A shoe manufacturer's use of information systems in selling custom,<br/>made-to-order shoes directly to customers<br/> C: A PC manufacturer's use of information systems to facilitate direct<br/>access from suppliers to production schedules<br/> D: A grocery store chain's use of information systems to produce<br/>products and services at a lower price than competitors
- Which<br/>are the new challenges in digitalization?() A: Failure<br/>to process information B: Decreasing<br/>prices and costs for resources C: Volatility<br/>of prices and speed of business D: Emerging<br/>business networks
- According<br/>to the text, investors and visitors go to the exhibition for the<br/>purpose of() A: building<br/>up relations with new friends B: testing<br/>their own products objectively C: making<br/>business deals D: obtaining<br/>the latest information