4C Theory was proposed by __________.
A: Jerome McCarthy
B: Robert Lauterborn
C: Ralph Star Butler
D: Philip Kotler
A: Jerome McCarthy
B: Robert Lauterborn
C: Ralph Star Butler
D: Philip Kotler
B
举一反三
- __________ put forward Marketing Mix or The 4Ps of Marketing in the 1960s. A: Ralph Star Butler B: Philip Kotler C: Robert Lauterborn D: Jerome McCarthy
- 国市场学家罗伯特劳特伯恩(Robert Lauterborn)提出的“4C”是指
- Robert L. Katz proposed ________.
- As for the formation and changes of attitudes, Leon Festinger, an American psychologist, proposed '( )'. A: Theory of participating changes B: Cognitive dissonance theory C: Theory of attitude balance D: Theory of phase transitions
- The two-factor theory—also known as the motivation-hygiene theory—was proposed by ________. A: David McClelland B: Abraham Maslow C: Douglas McGregor D: Frederick Herzberg
内容
- 0
The monitor theory was put forward by ______ in the late 1970S. A: Rod Ellis B: Michael McCarthy C: Tracy Terrel D: Stephen Krashen
- 1
The psychologist who proposed the two-factor theory of intelligence is ______. A: Gardner B: Spearman C: Thurston D: Sternberg
- 2
Lauterborn 提出的4C理论比4P理论更关注() A: 顾客意愿 B: 顾客需求 C: 商品价格 D: 顾客评价
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The tuyere theory, also known as the flying pig theory, ____was first proposed A: Jack ma B: Pony Ma C: Robin Li D: Lei jun
- 4
The hierarchy of needs theory of motivation was proposed by ________, a psychologist who proposed that within every person is a hierarchy of five needs.