• 2021-04-14
    A series of global strategic alliances that one or several organizations create with suppliers, manufacturers, and/or distributors to produce and market a product is known as a ___ structure.
  • network

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      The merging of historically distinct and separate national markets into one huge global marketplace is known as() A: global market facilitation B: cross-border trade C: supranational market integration D: the globalization of markets

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      Which of the following is one of the five major promotion tools? A: direct marketing B: strategic positioning C: product line filling D: market diversification

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      There may be several non-exclusive distributors appointed by the manufacturer or supplier in one territory in ______ distribution.

    • 3

      Supply chain refers to an entire functional network chain structure formed around ( ) A: core enterprises B: retailers C: distributors D: manufacturers

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      New exporters often make the mistake of ignoring the export market when() A: distribution costs are too high. B: their product is selling well at home. C: there is a global economic recession. D: distributors cannot make safety modifications.