• 2021-04-14
    Sandy is a sales associate who is helping an obnoxious customer. The customer is complaining about a product he just purchased. Sandy smiles and politely helps the customer even though she is annoyed with him. What is this an example of?
  • Surface acting

    内容

    • 0

      A seller can recommend another product to his potential customer when he doesn't have the product the customer asks for.

    • 1

      ( ) is NOT one of the core components of 4P theory of marketing. A: The product or service that the customer obtains B: How much the customer pays for the product C: How the product is distributed to the customer D: How to communicate with the customer

    • 2

      If there is a problem with the product, the customer may() A: have it repaired by others B: send the product to others C: ask the customer representation to say sorry to him D: ask for a refund from the store

    • 3

      What is correct about the impact of customer engagement on the service system? A: The higher the customer engagement is, the less the customer's influence on the service is. B: The higher the customer engagement is, the more controllable the service system is. C: The higher the customer engagement is, the lower the service efficiency is. D: The higher the customer engagement is, the higher the customer satisfaction is.

    • 4

      What is not the proper way to inquire customer about their stay?