Sales promotions in markets of high brand similarity can produce a high sales response in the short run but little permanent gain in brand preference over the longer term。( )
举一反三
- The Sales & Marketing Department is talking about brand growth. Watch the video clip and choose those that are covered in the discussion. A: Four steps in brand growth B: Annual sales C: Brand growth strategies D: Analysis of the American market
- 1. Since it is their first time to attend the fair, they will focus on sales promotion and brand promotion. ( )
- High occupancy indicates effective sales and marketing department.
- The main benefits of sales promotions are _________.
- It pays ______ to buy goods of high quality. A: in the long run B: in the short run C: at a run D: on the run