Read the text and choose the best subheading for the beginning of the text.
A: 1. The advertising industry is going through a crisis period—sales are down and times are hard.
B: 2. The traditional media are finally attracting a new younger audience and more advertisers as a result.
C: 3. More people are rejecting traditional sales messages, presenting the ad industry with big challenges.
A: 1. The advertising industry is going through a crisis period—sales are down and times are hard.
B: 2. The traditional media are finally attracting a new younger audience and more advertisers as a result.
C: 3. More people are rejecting traditional sales messages, presenting the ad industry with big challenges.
举一反三
- From the text we can infer that the author writes this text to ______. A: argue that travel is an important industry B: encourage people in the tourism industry to do more for poverty C: point out that the travel industry has social, cultural as well as economic value D: show travel industry's important role in nation building
- Please write down the subtitle in theText A and make clear the structure in the text. Text A Acculturation 1. _________________; 2. _______________; 3. _____________.
- Which method is more and more people comfortable with to know the products or services? A: Using the Internet. B: Using traditional advertising or shopping ways.
- Size indicates importance. Big pictures capture your audience’s attention.But when the text gets bigger and picture gets smaller, you will naturally focus more on the text.
- Which industry is a traditional energy industry in Britain? A: Nuclear power B: Coal mining industry C: Auto-making industry D: Oil industry