what’s the most important thing to know about if I want to exhibit at a trade fair? a. As an exhibitor, choosing the ____trade fair is essential. b. If the trade fair is too_____or too______, it’s unlikely to attract visitors who want to buy what you sell, and participating in trade fairs can be a _____of time. So, you see, when you attend a trade fair, you should make sure you know what kind of customers you want to_____and what you want to_______.