SABMiller and Molson Coors Brewing Company joined hands together to form MillerCoors whose main goal was to market their beer brand and make it famous all over the US. This is called franchising.

美国第二大啤酒公司摩森康胜公司旗下的Coors Light啤酒，这个品牌啤酒推出了一个根据（）变色的包装。在最适宜饮用的温度下，罐装上的蓝色会显示出来。