By establishing a high reference price, the company wants to _______.
A: cut down its fat margins
B: launch more affordable products
C: attract people's attention to its products
D: make the product prices look lower and affordable
A: cut down its fat margins
B: launch more affordable products
C: attract people's attention to its products
D: make the product prices look lower and affordable
举一反三
- The company is trying every means to ____ the wholesale price of its products A: pull down B: put down C: set down D: bring down
- 7. Cost fous means a company that reduces production costs relative to its competitors and thus can charge lower prices for its products than other companies in the target _________.
- The expanding a company’s operations either backward into an industry that produces inputs for its products or forward into an industry that uses, distributes, or sells its products is known as:
- A market-skimming pricing strategy should NOT be used for a new product when ________. A: the product's quality and image support its higher price B: enough buyers want the products at that price C: competitors are unable to enter the market D: competitors can undercut prices easily E: producing a smaller number of goods is feasible
- ______ : a form of advertising in which a company arranges for one or more of its products to appear in a television program or film