Marketing mix is promotion mix.
举一反三
- Which one is not the element of marketing mix? A: Product B: Place C: Promotion D: Planning
- The communication tools a company uses to pursue its advertising and marketing objectives is often referred to as the company’s ________. A: direct marketing B: integrated marketing C: promotion mix D: target marketing
- When comparing the services marketing mix to the physical goods marketing mix in terms of the 'Ps' framework, which of the following is not one of the additional three 'Ps' of services marketing?
- Which one is not the element of marketing mix?
- In the marketing mix, _______is about the product's features.