Rolex’s superior product and Mercedes-Benz’s quality image are example of products that used a strategy.
Differentiation
举一反三
- A market-skimming pricing strategy should NOT be used for a new product when ________. A: the product's quality and image support its higher price B: enough buyers want the products at that price C: competitors are unable to enter the market D: competitors can undercut prices easily E: producing a smaller number of goods is feasible
- Which one of the following expressions can be used to introduce the superior quality and reasonable price of a product? A: Our product is superior in quality and reasonable in price. B: Our product is superior quality and reasonable price. C: Our product is of superior in quality and reasonable in price.
- "Achieving superior customer satisfaction by providing the highest quality products to our customers" is an example of a tactical plan.
- In terms of quality, our products are superior _____ other brands.
- 1. If you buy a branded product it’s a that the quality is fairly good and the product is .
内容
- 0
To advertise products effectively, one should consider the product's （ ）. A: good image B: easier and memorable name C: impressive logo D: creative side
- 1
We can __________ you that our products are superior in quality and reasonable in price.
- 2
We admit that the quality of your products is superior ____ the goods of Indian origin.
- 3
Everyone knows that China’s Bristles are of superior quality（）those from other countries.
- 4
In the initial stage of the product life cycle, the pricing strategy that sets high product prices in order to maximize profits is called the penetration pricing strategy.