The marketer can use the marketing mix to ______ a marketing plan.
A: craft
B: work
C: mark
D: create
A: craft
B: work
C: mark
D: create
举一反三
- All of the following are elements in a marketing mix except ______ . A: plan B: place C: price D: product
- Marketing mix represents the methods by which marketing managers seek to meet marketing objectives.
- A market ___________ is a general plan about how to organize the marketing activities for a product. A: segment B: research C: strategy D: mix
- When comparing the services marketing mix to the physical goods marketing mix in terms of the 'Ps' framework, which of the following is not one of the additional three 'Ps' of services marketing?
- Marketing plan is a written document that acts as a(n) _________ of marketing objectives for the marketing manager.