A: have it repaired by others
B: send the product to others
C: ask the customer representation to say sorry to him
D: ask for a refund from the store
举一反三
- _________ is the benefit that a customer will get from a product or service in comparison with its cost. This benefit might be measured in monetary terms, such as when a product helps save the customer money that would have been spent on something else. A: Customer satisfaction B: Customer loyalty C: Customer value D: Customer retention
- The steps taken to move and store a product from the supplier stage to a customer stage in the supply chain are referred to as
- Ms. Richards, the store manager, （） offered a refund to the dissatisfied customer because she could see that the product was faulty. A: frequently B: kindly C: totally D: largely
- A seller can recommend another product to his potential customer when he doesn't have the product the customer asks for.
- ( ) is NOT one of the core components of 4P theory of marketing. A: The product or service that the customer obtains B: How much the customer pays for the product C: How the product is distributed to the customer D: How to communicate with the customer
内容
- 0
You may succeed in selling a product when your customer ________________.
- 1
中国大学MOOC: _________ is the benefit that a customer will get from a product or service in comparison with its cost. This benefit might be measured in monetary terms, such as when a product helps save the customer money that would have been spent on something else.
- 2
Which of the following ways is more effective to persuade customers to buy a product? A: Say that the products are very popular. B: Let customer try the product. C: Persuade customer that the product will make his/her life better. D: Only say that it is cheap.
- 3
To make a refund request, the buyer should . A: prove the product is not as good as described B: tell the seller about the refund request in advance C: deliver the purchase package to the store D: Send the product to the seller in good condition
- 4
What should you NOT do during the customer discovery phase of customer development? A: Get out of the building to meet with customers B: Observe the customers to determine their pain or problem C: Show the customers a prototype of your new product D: Ask customers questions to better understand their pain E: Listening with your eyes