Price not only pays for your cost of goods and profit, it does much more, such as （ ）.
A: communicating about the product
B: conveying how a consumer should consume the product
C: setting quality expectations
D: segmenting the consumers
A: communicating about the product
B: conveying how a consumer should consume the product
C: setting quality expectations
D: segmenting the consumers
举一反三
- Producer surplus is equal to: A: the difference between the highest market price consumers are willing to pay for a product and the minimum amount producers are willing to accept for that product. B: the difference between the market price consumers are willing to pay for a product and the actual price they pay. C: the price a producer receives for a product minus the marginal cost of production. D: the economic profit earned from the sale of a good, minus its marginal cost of production.
- If the price of the capital-intensive product rises more than does the price of the land intensive product, then
- Consumer perceptions of a quality product often have more to do with market-perceived quality than performance quality。（ ）
- ( ) is NOT one of the core components of 4P theory of marketing. A: The product or service that the customer obtains B: How much the customer pays for the product C: How the product is distributed to the customer D: How to communicate with the customer
- How does a producer adjust the product price? A: If nobody buys a product at a particular price, he adjusts it higher. B: If some consumers buy it, but not enough to buy everything produced, producers must increase the price. C: If some consumers buy it, but not enough to buy everything produced, producers must increase the supply. D: Even if there is constant high demand for a product individual producers need to keep the price down.