Which of following is not market segmentation? ( ) A: Segmenting<br/>business market B: Segmenting<br/>local market C: Segmenting<br/>consumer market D: Segmenting<br/>international market

The segmenting pattern of the caterpillar segment is secondary segmentation.

The segmenting pattern of the caterpillar segment is secondary segmentation. A: 正确 B: 错误

（）不属于STP战略。 A: Segmenting B: Targeting C: Positioning D: Promoting

A market researcher who analyzes a population of consumers using the variable of marital status is segmenting the population by the demographic category of family structure. ()

目标市场营销STP战略包含()。 A: Segmenting市场细分 B: Targeting目标市场选择 C: Positioning市场定位 D: Price  价格

STP营销是现代市场营销的战略核心,具体包括()三部分 A: 市场细分（Segmenting） B: 目标市场（Targeting） C: 市场定位（Positioning） D: 市场预测（Predicting）

STP营销，是营销战略的核心，具体是（________）。 A: 市场细分（Segmenting） B: 营销策略（Marketing Strategy） C: 选择目标市场（Targeting） D: 市场定位（Positioning）

Price not only pays for your cost of goods and profit, it does much more, such as （ ）. A: communicating about the product B: conveying how a consumer should consume the product C: setting quality expectations D: segmenting the consumers

For price discrimination to work ________. A: the market must be segmentable and the segments must show similar intensities of demand B: members in the lower-price segment must be able to resell the product to the higher-price segment C: competitors must be able to undersell the firm in the higher-price segment D: the practice must not breed customer resentment and ill will E: the extra revenue derived from price discrimination must not exceed the cost of segmenting and policing the market