Online advertising is the means of selling a product on the Internet. With the arrival of the Internet, the business world has become digitalized(数字化)and people prefer buying things online. Which is easier and faster. Online advertising is also known as e-advertising. It offers a great variety of services, which can not be offered by any other way of advertising.[br][/br] One major benefit of online advertising is the immediate spread of information that is not limited by geography or time. Online advertising can be viewed day and night throughout the world. Besides. it reduces the cost and increases the profit of the company. [br][/br]Small businesses especially find online advertising cheap and effective. They can focus on their ideal customers and pay very little for the advertisements.[br][/br] In a word. online advertising is a cheap and effective way of advertising, whose success has so far fully proved its great potential(潜力).[br][/br]According to the first paragraph, buying things online is more______. A: A) convenient B: fashionable C: traditional D: eliable

According to the objective of advertising, we can classify the advertising into few types, such as ( ). A: Informative advertising B: Mentioned advertising C: Persuasive advertising D: Reminder advertising

国外广告公司常用（）表示“公司”。 A: advertising company B: advertising corporation C: advertising agency D: advertising associates

The most expensive advertising would likely be __________. A: television advertisement during the Super Bowl B: highway billboard advertising C: institutional advertising D: industry advertising

（ ） is primarily designed to inform and educate rather than sell a product or service. A: Outdoor Advertising B: Online Advertising C: Print Advertising D: Public Service Advertising

Classified advertising is different from display advertising because _____.

The interviewer believes that _______. A: advertising can’t be a kind of lying B: advertising must be a kind of lying C: advertising is most likely to be a kind of lying D: advertising may be a kind of lying

“公益广告”对应的英文是 A: public service advertising B: public good advertising C: male service advertising

Advertising networks allow advertisers target specific customers based on the profile of the audience viewing the content。 This is called __________。( ) A: context advertising B: personalized advertising C: seach engine optimization D: viral advertising

Which of the following tools or combinations of tools is most influential at the comprehension stage of buyer readiness? A: sales promotion and advertising B: advertising and publicity C: publicity and personal selling D: reminder advertising and personal selling E: sales promotion and personal selling