举一反三
- ______ : a specific group of consumers at which a company aims its product and services
- The example of Cannon advertisement that displays consumers its specification, features and so on illustrates the function of advertising that it provides product and brand information.
- A product’s is the way the product is defined by consumers on important attributes--the place the product occupies in consumers’ minds relative to competing products.
- ______ : a form of advertising in which a company arranges for one or more of its products to appear in a television program or film
- When consumers are dissatisfied with their current product, despite of the established habit, advertising ______.
内容
- 0
Price discrimination occurs when: A: the same product is sold by a firm to different consumers for different prices. B: consumers sell products to one another. C: the same product is produced by a firm with different costs of production. D: a firm charges the same price to consumers with different levels of income.
- 1
Under the monopolistic competition, there are many competitors in the market. But each firm sells a slightly different product, which can form some market leaders. Each firm makes independent decisions about price and output.
- 2
______ is changing the way that consumers use media and also having an impact on how consumers acquire product information.
- 3
Distribution channel is a way of selling a company's product either directly or via distributors.
- 4
Which of the following statements can be the best title for this passage A: Reading the Mind of the Market B: Controlling the Consumers' Preferences C: Improving the Styles of Advertising D: Finding Out the Way to Predict