reference group
举一反三
- ___ is a group of consumers who share a set of social relationships based on usage of or interest in a product/brand. ( ) A: A reference group B: A consumer lifestyle C: An opinion leader D: A brand community
- A group composed of people that the consumer actually knows is called a(n) ________ reference group.( ) A: tribal B: membership C: networked D: aspirational
- _____ reference is a kind of definite specific reference that depends solely on the common knowledge shared by speaker and hearer or on a specific situation in which the reference is made clear.
- _____ reference is a kind of definite specific reference that depends solely on the common knowledge shared by speaker and hearer or on a specific situation in which the reference is made clear.
- with reference to