Marketing planning involves designing activities relating to marketing __________ and the changing marketing environment.
举一反三
- Applying the AIDA model in the planning of marketing activities is about _______.
- The activities performed by most marketing intermediaries are not essential to the marketing process.
- A strategy that involves the development and promotion of environmentally friendly products is called ________. （ ） A: environmental marketing B: green marketing C: sustained marketing D: tree marketing
- International marketing is when the marketing activities are undertaken within one country.
- The traditional concepts of "marketing mix" and "4P" may not be sufficient to describe modern marketing solutions. ( ) is to match and harmonize marketing activities to maximize their respective and integrated effects. A: Mass customization B: Global marketing C: Relationship marketing D: Integrated marketing