Applying the AIDA model in the planning of marketing activities is about _______.
creating a marketing sequence
举一反三
- Marketing planning involves designing activities relating to marketing __________ and the changing marketing environment.
- A market is a general plan about how to organize the marketing activities for a product.
- Activities involved in the Customer Relationship Management (CRM) macro process include A: planning of internal production and storage B: order fulfillment C: marketing D: supply planning E: demand planning
- According to the AIDA model, ______.
- A market ___________ is a general plan about how to organize the marketing activities for a product. A: segment B: research C: strategy D: mix
内容
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The activities performed by most marketing intermediaries are not essential to the marketing process.
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Which of the following is true about strategic planning？（ ） A: It addresses marketing and advertising questions B: It is conducted at the highest levels of management C: It deals with the tactical issues of marketing D: It incorporates generalized goals for the enterprise as a whole
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International marketing is when the marketing activities are undertaken within one country.
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Activities involved in the Customer Relationship Management (CRM) macro process include all of the following except A: demand planning B: marketing C: sales D: order management E: call center management
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Governments undertake social marketing activities to ________.