A: the combination of science and art
B: to select target markets and to acquire, retain and promote customers by creating, delivering and disseminating quality customer value
C: mainly focusing on controlling the profits generated by the company's products and services
D: a discipline that deals with the highest levels of planning and management processes in a company
举一反三
- A company’s organizations and processes for distributing and delivering products to the final customers is the
- Which of the following is true about strategic planning？（ ） A: It addresses marketing and advertising questions B: It is conducted at the highest levels of management C: It deals with the tactical issues of marketing D: It incorporates generalized goals for the enterprise as a whole
- The passage is mainly about . A: the quality control management B: the importance of customers services C: the return policy of a purchase D: the different payment methods
- One of the company's principles is to provide good services to its . A: customers B: processes C: summaries D: credits
- In order to analyze the collateral of a company a credit analyst should assess the: A: cash flows of the company B: soundness of management’s strategy C: value of the company’s assets in relation to the level of debt
内容
- 0
Activities involved in the Customer Relationship Management (CRM) macro process include all of the following except A: demand planning B: marketing C: sales D: order management E: call center management
- 1
To<br/>make customers change their preference from the company's products to<br/>the company's products, the company's promotional goals should be:<br/>(). A: Know<br/>the name B: Deepen<br/>your understanding C: Be<br/>consistent with words and deeds D: Promote<br/>features
- 2
"Achieving superior customer satisfaction by providing the highest quality products to our customers" is an example of a tactical plan.
- 3
Use the Internet to find information about the company, its___________, and the jobs the company typically hires for. A: management B: profits C: history D: location
- 4
What can reflect the comprehensive ability of an entrepreneurial company? A: Financial management B: Marketing C: Human resource management D: Product design and development