Price targeting strategy is a strategy that charges price-sensitive customers higher prices and price-insensitive customers lower prices for the same product. It is also known as price discrimination.

2022-06-18

Price targeting strategy is a strategy that charges price-sensitive customers higher prices and price-insensitive customers lower prices for the same product. It is also known as price discrimination.

答案：

错误

举一反三

By offering lower prices to customers who buy a large quantity, a monopoly is price discriminating.
If competitors get together to raise or lower prices, this act is ______. A: price discrimination B: deceptive pricing C: resale price maintenance D: price fixing
By offering lower prices to customers who buy a large quantity, a monopoly is price discriminating. A: 正确 B: 错误
When customers buy a product, they are interested in more than just the price; they are interested in the total ________ of obtaining, using and disposing a product. A: prices B: costs C: services D: troubles
Which of the following is true with regard to price? A: Historically, price has had the least perceptible impact on buyer choice. B: Price is the least flexible element in the marketing mix. C: Unlike product features and channel commitments, prices cannot be changed quickly. D: Price is the sum of all the values that customers give up to gain the benefits of having a product. E: Prices only have an indirect impact on a firm's bottom line.

内容

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Cinemas charge students low prices and non-students high prices. This behavior belongs to（）. A: first-degree price discrimination B: second-degree price discrimination C: three-degree price discrimination D: bundling sales
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Each of these customers has a maximum price that he or she is willing to pay for the product-this is known as the . A: wholesale price B: differentiation price C: valuation price D: reservation price
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A market-skimming pricing strategy should NOT be used for a new product when ________. A: the product's quality and image support its higher price B: enough buyers want the products at that price C: competitors are unable to enter the market D: competitors can undercut prices easily E: producing a smaller number of goods is feasible
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中国大学MOOC: The higher the volatility of a stock’s price, the lower the prices of both puts and calls on that stock.
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The higher the volatility of a stock’s price, the lower the prices of both puts and calls on that stock. A: 正确 B: 错误