A: by-product pricing
B: product bundle pricing
C: captive product pricing
D: product line pricing
E: optional product pricing
举一反三
- Which of the following product mix pricing strategies involves pricing multiple products to be sold together? A: product line pricing B: product bundle pricing C: optional product pricing D: by-product pricing
- New product pricing strategies contain skimming pricing, penetration pricing and neutral pricing strategies. (<br/>)
- One of thepurposes of product bundle pricing is to remove old stock.
- In the initial stage of the product life cycle, the pricing strategy that sets high product prices in order to maximize profits is called the penetration pricing strategy.
- A company set it's the price of a product as $1.99 than $2. This reflect they adopt ( ) . A: Integer Pricing B: Mantissa pricing C: Prestige pricing D: Product-form pricing
内容
- 0
7.2 In<br/>the initial stage of product life cycle,we call the pricing<br/>strategy that sets high product prices in order to maximize profits as___?() A: satisfactory<br/>pricing strategy B: penetration<br/>pricing strategy C: skimming<br/>pricing strategy D: psychological<br/>pricing strategy
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The purpose of product bundle pricing is to remove old stock. A: 正确 B: 错误
- 2
Which method of pricing is most easily applied when two or more markets for the product or service can be kept entirely separate from each other? A: Price discrimination B: Product line pricing C: Skimming D: Volume discounting
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中国大学MOOC: The purpose of product bundle pricing is to remove old stock.
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Which of the following is true of product line pricing? A: The price steps take cost differences between products in the line into account. B: The pricing strategy cannot be used by companies in developed countries. C: The price steps do not account for the prices of similar products from competitors. D: The pricing strategy involves overpricing products so that they appeal to the elite.