New product pricing strategies contain skimming pricing, penetration pricing and neutral pricing strategies. (
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举一反三
- Which of the following pricing strategies would likely be used in a market where no other competitive products are available ?() A: cost-based pricing B: penetration pricing C: predatory pricing D: price skimming E: defensive pricing
- Which of the following product mix pricing strategies involves pricing multiple products to be sold together? A: product line pricing B: product bundle pricing C: optional product pricing D: by-product pricing
- Which of the following product mix pricing strategies involves pricing products that can only be used with the main product? A: by-product pricing B: product bundle pricing C: captive product pricing D: product line pricing E: optional product pricing
- 7.2 In<br/>the initial stage of product life cycle,we call the pricing<br/>strategy that sets high product prices in order to maximize profits as___?() A: satisfactory<br/>pricing strategy B: penetration<br/>pricing strategy C: skimming<br/>pricing strategy D: psychological<br/>pricing strategy
- To meet the pricing objective of maximizing profit margin, _____ pricing strategies is often employed.