There are 4 types of market segmentation which are most commonly used. They are _______.
A: demographic segmentation
B: behavioral segmentation
C: psychographic segmentation
D: geographic segmentation
A: demographic segmentation
B: behavioral segmentation
C: psychographic segmentation
D: geographic segmentation
举一反三
- 中国大学MOOC: There are 4 types of market segmentation which are most commonly used. They are: demographic segmentation, behavioral segmentation, ___________ segmentation and Geographic segmentation.
- Delta Motorworks markets its cars based on the age, gender, and income of its customers. Which of the following types of market segmentation is evident here? A: geographic segmentation B: benefit segmentation C: occasion segmentation D: demographic segmentation
- 【多选题】What does “Market Segmentation” include? A: Geographic variables B: Demographic variables C: Psychographic variables D: Product-use variables
- Which of the following statements are correct？（ ） A: Psychographic segmentation variables include consumer lifestyles. B: Psychographic segmentation variables include consumer brand loyalty. C: Psychographic segmentation variables include consumer personality attributes. D: Psychographic segmentation variables include consumer's benefit expectations of a product.
- Demographic segmentation is usually divided the market into groups on the basis the variables such as ().