Local marketing is based on the marketing theory—demographic segmentation。( )
举一反三
- Marketing segmentation, _________ and ________ are combined together to be a complete marketing management process.
- ________ is one of the fastest growing segments of online marketing. It targets marketing messages to users based on their location. A: desktop/laptop display advertising B: location-based (local) mobile marketing C: mobile marketing D: social marketing on Facebook
- ________ is the systematic design， collection， analysis， and reporting of data and findings relevant to a specific marketing situation facing the company。（ ） A: Marketing communications B: Internal marketing C: Marketing research D: Market segmentation E: Marketing planning
- Demographic segmentation divides a market into segments based on the customer's location.
- All marketing strategies are based on STP, namely market segmentation, target market selection, and ( ). A: positioning B: product C: plan D: sales promotion