Marketing and sales both employ the pull strategy to attract consumers.
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举一反三
- Good marketing managers know that: A: marketing strategies can't influence consumer "wants." B: marketers can't create internal drives in consumers. C: it is not that difficult to develop a marketing strategy that gets consumers to do what they don't want to do. D: All of the above are true.
- Proponents of holistic marketing consider internal marketing to be as important as marketing to consumers.
- reflects the number and nature of both common and distinctive brand elements。（ ） A: Branding strategy B: Online marketing C: Integrated marketing D: Choosing Brand Elements
- What are Xiaomi's marketing strategies? ( ) A: Network marketing strategies B: Hunger marketing strategy C: Word-of-mouth marketing strategy D: Release new products with high profile and low price strategy
- In a marketing plan, the financial projections include a sales forecast, expense forecast, and ________. A: situation analysis B: list of tactics C: communications strategy D: break-even analysis E: implementation controls
内容
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4C in marketing refer to consumers, costs, convenience and ______ .
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Adjusting the marketing mix for a product may allow an organisation to reposition it in the minds of consumers.
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The marketing strategy section of a business plan，mainly elaborates on products, prices, promotion, and distribution strategies, and builds an overall marketing strategy and a general policy for products or services.
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The auto industry spends large amounts of money on marketing campaigns _____ young adult customers. A: to attract B: attract
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A strategy that involves the development and promotion of environmentally friendly products is called ________. （ ） A: environmental marketing B: green marketing C: sustained marketing D: tree marketing