A: penetration pricing
B: psychological pricing
C: full-cost pricing
D: price skimming
E: variable-cost pricing
举一反三
- Which of the following pricing strategies would likely be used in a market where no other competitive products are available ？（） A: cost-based pricing B: penetration pricing C: predatory pricing D: price skimming E: defensive pricing
- New product pricing strategies contain skimming pricing, penetration pricing and neutral pricing strategies. (<br/>)
- 7.2 In<br/>the initial stage of product life cycle,we call the pricing<br/>strategy that sets high product prices in order to maximize profits as___?() A: satisfactory<br/>pricing strategy B: penetration<br/>pricing strategy C: skimming<br/>pricing strategy D: psychological<br/>pricing strategy
- Selling deposits that usually sets low prices and fees initially to encourage customers to open an account and then raises prices and fees later on， this method of deposit pricing is （ ）。 A: Market penetration deposit pricing B: Conditional Pricing C: Relationship pricing D: Pricing Deposits at Cost Plus Profit Margin
- Joe, a hair dresser, offers students a discount price on haircuts. This form of pricing is an example of A: a marginal cost pricing rule. B: an average cost pricing rule. C: price discrimination. D: perfect price discrimination.
内容
- 0
A movie in the theatre is likely to use all of the following except which? A: Discriminatory Pricing B: Tiered Pricing C: Psychological Pricing D: Penetration Pricing
- 1
Pricing may influence demand if customers are price sensitive.
- 2
A company set it's the price of a product as $1.99 than $2. This reflect they adopt ( ) . A: Integer Pricing B: Mantissa pricing C: Prestige pricing D: Product-form pricing
- 3
_________________ is to price products below fair market values as a competitive weapon to drive weaker competitors out of the market. A: Experience Curve Pricing B: Predatory Pricing C: Multipoint Pricing D: Strategic Pricing
- 4
The simplest pricing method is cost-plus pricing, which involves adding a standard markup to the cost of the product.( )