Which of the following pricing strategies would likely be used in a market where no other competitive products are available ?()
A: cost-based pricing
B: penetration pricing
C: predatory pricing
D: price skimming
E: defensive pricing
A: cost-based pricing
B: penetration pricing
C: predatory pricing
D: price skimming
E: defensive pricing
举一反三
- New product pricing strategies contain skimming pricing, penetration pricing and neutral pricing strategies. (<br/>)
- _________________ is to price products below fair market values as a competitive weapon to drive weaker competitors out of the market. A: Experience Curve Pricing B: Predatory Pricing C: Multipoint Pricing D: Strategic Pricing
- Which of the following product mix pricing strategies involves pricing products that can only be used with the main product? A: by-product pricing B: product bundle pricing C: captive product pricing D: product line pricing E: optional product pricing
- A movie in the theatre is likely to use all of the following except which? A: Discriminatory Pricing B: Tiered Pricing C: Psychological Pricing D: Penetration Pricing
- f the supply of a good in a market is limited, a company may follow a _____ approach to maximize revenue and to match demand to supply. A: penetration pricing B: psychological pricing C: full-cost pricing D: price skimming E: variable-cost pricing