A: one-time-only special order pricing that would result in achieving the break-even point
B: product mix adjustments in a competitive market
C: setting prices to generate a reasonable rate of return on investment
D: changing prices in response to weak demand
举一反三
- Which of the following pricing strategies would likely be used in a market where no other competitive products are available ？（） A: cost-based pricing B: penetration pricing C: predatory pricing D: price skimming E: defensive pricing
- Which of the following product mix pricing strategies involves pricing products that can only be used with the main product? A: by-product pricing B: product bundle pricing C: captive product pricing D: product line pricing E: optional product pricing
- Which of the following factors would be likely to influence an organisation's pricing decision for its products?
- Which of the following product mix pricing strategies involves pricing multiple products to be sold together? A: product line pricing B: product bundle pricing C: optional product pricing D: by-product pricing
- In the initial stage of the product life cycle, the pricing strategy that sets high product prices in order to maximize profits is called the penetration pricing strategy.
内容
- 0
If consumers have a long time to respond to an increase in electricity prices their demand is likely to be ________ than if they are only given a short time.
- 1
Which of the following would most likely be considered a legacy? A: a disease that is an airborne virus B: a home put on the market by an old couple C: a pearl necklace left to one's daughter D: a fond memory of a childhood summer
- 2
7.2 In<br/>the initial stage of product life cycle,we call the pricing<br/>strategy that sets high product prices in order to maximize profits as___?() A: satisfactory<br/>pricing strategy B: penetration<br/>pricing strategy C: skimming<br/>pricing strategy D: psychological<br/>pricing strategy
- 3
Selling deposits that usually sets low prices and fees initially to encourage customers to open an account and then raises prices and fees later on， this method of deposit pricing is （ ）。 A: Market penetration deposit pricing B: Conditional Pricing C: Relationship pricing D: Pricing Deposits at Cost Plus Profit Margin
- 4
Which of the following is the most elementary pricing method? A: value pricing B: going-rate pricing C: markup pricing D: target-return pricing E: perceived-value pricing