Do you know how to attract the reader’s attention?
A: a. use a question to catch the customer’s attention in the opening paragraph
B: b. Focus on the benefits of your product
C: c. stress its features from the customer's perspective.
D: none
A: a. use a question to catch the customer’s attention in the opening paragraph
B: b. Focus on the benefits of your product
C: c. stress its features from the customer's perspective.
D: none
举一反三
- What are the basic contents included in a sales letter? A: a. you should catch the reader's attention in the opening paragraph B: b. you should convince the reader of the features and benefits you claim C: c. you should motivate the reader to buy your product D: none
- 中国大学MOOC: Do you know how to attract the reader’s attention?
- The following passage is from the captureplanning.com website. It is an introductory paragraph and the first thing a viewer on the website will see. Who do you think the audience is for the passage? ( ) In business proposal writing, the only opinion that matters is that of your customer's. If you want to know what to include in your proposal or how to best format a proposal, you need to look at it from the customer's point of view. Business proposal writing should answer any questions the customer has and explain the benefits of your approach. If you want to perfect your proposal writing, you need to first perfect your understanding of your customer. It's not about what you want to say or how well you can describe yourself; it's about what the customer needs to know in order to select the winner. Only after you master writing from the customer's perspective can you write a proposal that is the most effective. Some general advice for people who are new to business proposal writing is provided below...
- If you are responding favorably to your customer's claim, the best opening is an apology.
- What’s the purpose of raising a question at the beginning in a paragraph writing? A: To attract the reader’s attention. B: To show you are clever. C: To support your point firmly. D: To have a humorous effect.