______ is changing the way that consumers use media and also having an impact on how consumers acquire product information.
举一反三
- A product’s is the way the product is defined by consumers on important attributes--the place the product occupies in consumers’ minds relative to competing products.
- Price is the sum of all the ______ that consumers exchange for the benefits of having or using the product or service.
- Advertising, in its simplest form, is the way in which the (__) or (__) of a product communicates with consumers via a (__), or many different (__).
- The purpose of the article is ______. A: to tell readers how to use Quickwheel B: to tell readers that spare tires are no longer necessary C: to show how well a new product can meet consumers' needs D: to recommend a new product Quickwheel
- The example of Cannon advertisement that displays consumers its specification, features and so on illustrates the function of advertising that it provides product and brand information.