A: define the problem and determine the present situation.
B: collect relevant data from primary and secondary sources.
C: analyze the research data.
D: decide upon the best ethical solution.
举一反三
- Since secondary data provide a good starting point for research and often help define problems and research objectives, companies do not need to collect primary data.
- In the market research phase, research is either primary or secondary research, which of the following ones are primary research data? A: Data collected from surveys B: Data collected from feedback C: Data collected from library D: Data collected from journal
- What are the main sources of marketing research information？: higher research|primary research|secondary research|thirdly research
- When American Airlines decided to review new ideas aimed at first-class passengers on very long flights， like an ultra high-speed Wi-Fi service and 124 channels of high-definition satellite cable TV， their first step in the marketing research process was to ________。（ ） A: develop the research plan B: define the problem and research objectives C: collect the information D: analyze the information E: make the decision
- There are five steps to conduct a marketing research( ) A: Define the problem and research objectives B: Develop the research plan C: Collect the information D: Analyze the information E: Make an advertisement F: Report the<br/>findings
内容
- 0
After collecting the relevant information, the next step in the marketing research process is to ________.
- 1
Which of the following is the first step in the marketing research process?
- 2
In exploring data for a research proposal, sources can be divided into ____________.primary A: primary source and secondary source B: first source and second source C: direct source and indirect source D: main source and minor source
- 3
Which of the following is the first step in the marketing research process? A: developing a marketing information system B: defining the problem and objectives of the study C: developing the research plan D: implementing the research plan E: interpreting and reporting the findings
- 4
The data collected by the statistical survey can be original data or secondary data. The relationship between the original data and secondary data is ( ) A: The original data comes from the grass-roots units, and the secondary data comes from the superior units B: Secondary data is processed from original data C: There is no necessary connection between the original data and the secondary data D: There is no difference between primary data and secondary data