_________________ is to price products below fair market values as a competitive weapon to drive weaker competitors out of the market.
A: Experience Curve Pricing
B: Predatory Pricing
C: Multipoint Pricing
D: Strategic Pricing
A: Experience Curve Pricing
B: Predatory Pricing
C: Multipoint Pricing
D: Strategic Pricing
举一反三
- 中国大学MOOC: _________________ is to price products below fair market values as a competitive weapon to drive weaker competitors out of the market.
- Which of the following pricing strategies would likely be used in a market where no other competitive products are available ？（） A: cost-based pricing B: penetration pricing C: predatory pricing D: price skimming E: defensive pricing
- f the supply of a good in a market is limited, a company may follow a _____ approach to maximize revenue and to match demand to supply. A: penetration pricing B: psychological pricing C: full-cost pricing D: price skimming E: variable-cost pricing
- The most frequently used pricing methods are ( ). A: Floating pricing B: flexible pricing C: Partially fixed price and partial unfixed price D: fixed pricing
- Which of the following product mix pricing strategies involves pricing multiple products to be sold together? A: product line pricing B: product bundle pricing C: optional product pricing D: by-product pricing