A private cloud ________. A: may impact the cloud standardization B: etain greater customization and organizational control C: is Internet-based D: is Intranet-based
A private cloud ________. A: may impact the cloud standardization B: etain greater customization and organizational control C: is Internet-based D: is Intranet-based
Selecting which segments of a population to serve is called ________.<br/>() A: market segmentation B: positioning C: customization D: target marketing
Selecting which segments of a population to serve is called ________.<br/>() A: market segmentation B: positioning C: customization D: target marketing
A consumer who buys the same brand over and over again exhibits ________.（ ） A: customization B: rational purchase C: brand loyalty D: staple purchasing
A consumer who buys the same brand over and over again exhibits ________.（ ） A: customization B: rational purchase C: brand loyalty D: staple purchasing
Which of the following elements can be used as elements of competitive advantage? A: cost B: quality C: delivery D: service E: customization F: ecology G: intelligence
Which of the following elements can be used as elements of competitive advantage? A: cost B: quality C: delivery D: service E: customization F: ecology G: intelligence
李杰教授《工业大数据》一书中所提的6M+6C模式里的6C不含哪个C？（） A: Community B: Customization C: Component D: Cyber E: Cloud
李杰教授《工业大数据》一书中所提的6M+6C模式里的6C不含哪个C？（） A: Community B: Customization C: Component D: Cyber E: Cloud
The traditional concepts of "marketing mix" and "4P" may not be sufficient to describe modern marketing solutions. ( ) is to match and harmonize marketing activities to maximize their respective and integrated effects. A: Mass customization B: Global marketing C: Relationship marketing D: Integrated marketing
The traditional concepts of "marketing mix" and "4P" may not be sufficient to describe modern marketing solutions. ( ) is to match and harmonize marketing activities to maximize their respective and integrated effects. A: Mass customization B: Global marketing C: Relationship marketing D: Integrated marketing
定制营销（customization marketing），也称为一对一营销，是指把每一位客户视为一个潜在的细分市场，并根据每一位客户的特定要求，单独设计、生产产品并迅捷交货的营销方式。（ ）
定制营销（customization marketing），也称为一对一营销，是指把每一位客户视为一个潜在的细分市场，并根据每一位客户的特定要求，单独设计、生产产品并迅捷交货的营销方式。（ ）
易变性虽然使标准化的困难度加大，但却可以从客制化（Customization）去发挥。由于服务很难标准化，所以可以按照每一位顾客的不同需要而提供客制化的服务。不过，客制化是很昂贵的，服务营销人员必须在客制化与标准化之间进行权衡
易变性虽然使标准化的困难度加大，但却可以从客制化（Customization）去发挥。由于服务很难标准化，所以可以按照每一位顾客的不同需要而提供客制化的服务。不过，客制化是很昂贵的，服务营销人员必须在客制化与标准化之间进行权衡
Textbooks represent an 11 billion dollar industry, up from $8 billion in 2014. Textbook publisher Pearson is the largest publisher—of any kind—in the world. It costs about $1 million to create a new textbook. A freshman textbook will have dozens of contributors, from subject-matter experts through graphic and layout artists to expert reviewers and classroom testers. Textbook publishers connect professors, instructors and students in ways that alternatives, such as Open E-Textbooks and Open Educational Resources, simply do not. This connection happens not only by means of collaborative development, review and testing, but also at conferences where faculty regularly decide on their textbooks and curricula for the coming year. It is true that textbook publishers have recently reported losses, largely due to students renting or buying used print textbooks. But this can be chalked up to the exorbitant cost of their books—which has increased over 1,000 percent since 1977. A reshuffling of the textbook industry may well be in order. But this does not mean the end of the textbook itself. While they may not be as dynamic as an iPad, textbooks are not passive or lifeless. For example, over the centuries, they have simulated dialogue in a number of ways. From 1800 to the present day, textbooks have done this by posing questions for students to answer inductively. That means students are asked to use their individual experience to come up with answers to general questions. Today’s psychology texts, for example, ask: “How much of your personality do you think you inherited?” while ones in physics say: “How can you predict where the ball you tossed will land?” Experts observe that “textbooks come in layers, something like an onion.” For the active learner, engaging with a textbook can be an interactive experience: Readers proceed at their own pace. They “customize” their books by engaging with different layers and linkages. Highlighting, Post-It notes, dog-ears and other techniques allow for further customization that students value in print books over digital forms of books.
Textbooks represent an 11 billion dollar industry, up from $8 billion in 2014. Textbook publisher Pearson is the largest publisher—of any kind—in the world. It costs about $1 million to create a new textbook. A freshman textbook will have dozens of contributors, from subject-matter experts through graphic and layout artists to expert reviewers and classroom testers. Textbook publishers connect professors, instructors and students in ways that alternatives, such as Open E-Textbooks and Open Educational Resources, simply do not. This connection happens not only by means of collaborative development, review and testing, but also at conferences where faculty regularly decide on their textbooks and curricula for the coming year. It is true that textbook publishers have recently reported losses, largely due to students renting or buying used print textbooks. But this can be chalked up to the exorbitant cost of their books—which has increased over 1,000 percent since 1977. A reshuffling of the textbook industry may well be in order. But this does not mean the end of the textbook itself. While they may not be as dynamic as an iPad, textbooks are not passive or lifeless. For example, over the centuries, they have simulated dialogue in a number of ways. From 1800 to the present day, textbooks have done this by posing questions for students to answer inductively. That means students are asked to use their individual experience to come up with answers to general questions. Today’s psychology texts, for example, ask: “How much of your personality do you think you inherited?” while ones in physics say: “How can you predict where the ball you tossed will land?” Experts observe that “textbooks come in layers, something like an onion.” For the active learner, engaging with a textbook can be an interactive experience: Readers proceed at their own pace. They “customize” their books by engaging with different layers and linkages. Highlighting, Post-It notes, dog-ears and other techniques allow for further customization that students value in print books over digital forms of books.